TO OUR COMMUNITY
Recover Brands Announces New Management of Headsweats
We are excited to announce that, as of today, Recover Brands has officially assumed all managerial and oversight responsibilities for the brand, marketing, sales, and leadership of Headsweats, an innovator in performance headwear.
Headsweats was founded in 1998 with the simple idea to prevent sweat blindness and minimize sun exposure while cycling. Now, with a celebrated 28-year legacy, Headsweats continues to provide quality performance headwear to world-class athletes, a wide range of endurance events, and recreational athletes alike.
While this move represents a new alignment, both Recover Brands and Headsweats will maintain their own unique brand identities, product offerings, and outward communication efforts. Each brand will continue to operate independently, with a focus on greater complementary efforts, products, and operational efficiencies.
By bringing together Recover’s commitment to sustainability and Headsweats’ expertise in innovative performance-driven headwear, this move is focused on better supporting both customer bases and further positioning the two brands as leaders in the athletic apparel and headwear market.
We are honored to manage and steward Headsweats moving forward and are proud to continue the legacy of delivering exceptional performance headwear that helps athletes perform their best. The partnership marks a milestone for both brands and our dedication to the athletic, endurance, and active communities.